Collagen is the body’s most abundant protein and a cornerstone of youthful, healthy skin. Found in the dermis, the skin’s middle layer, it provides structure, firmness and elasticity. However, from our mid-20s, natural collagen production declines by about 1% per year. This leads to common signs of ageing, including dryness, fine lines and wrinkles. Research shows that supplementing with collagen peptides can boost hydration, improve firmness and elasticity and visibly reduce wrinkles, supporting overall skin health.
Who INGENIOUS Are and Their Mission
INGENIOUS is the UK’s first collagen-based supplement brand to complete an independent clinical trial, conducted by Cutest, the nation’s leading dermatological testing organisation. Co-founders Pupinder Ghatora and David Hyland set out to redefine the collagen industry by prioritising purity, efficacy and transparency. As a certified B-Corp, INGENIOUS meets the highest social and environmental standards.
Our mission: To cut through the noise with a science-backed supplement that truly works to reduce fine lines and improve skin health.
What Makes INGENIOUS Different From Other Brands
INGENIOUS Collagen+ stands apart thanks to its patented, plant-based cellulose capsule technology. This advanced delivery system protects ingredients from stomach acid and enzymes, ensuring optimal absorption in the small intestine, where 99% of nutrient uptake occurs.
Unlike liquid collagen formulas that can be unstable or contain additives, INGENIOUS uses sustainably sourced marine collagen from free-swimming cold-water fish, known for superior bioavailability. This commitment to science is further proven by INGENIOUS being the first UK’s first collagen-based supplement brand to complete an independent clinical trial, placing Collagen+ under the same scrutiny as a Phase 1 pharmaceutical study.
Proven Clinical Results
The clinical trial involved 116 women aged 30 to 60, with 107 completing the 12-week study. Half took INGENIOUS Collagen+, the rest received a placebo. The results were clear: 98% of participants saw significant improvements in hydration (up to 79.6%), fine lines and wrinkles (up to 85%), and elasticity (up to 83%). These outcomes were achieved without lifestyle restrictions, reflecting real-world benefits.
Collagen+ Ingredients and Skin Benefits
INGENIOUS Collagen+ is formulated to visibly improve hydration, elasticity, fine lines and wrinkles and overall skin radiance. Its independently clinically backed formula includes Hydrolysed Marine Collagen Peptides (ultra-low molecular weight under 2,000 Daltons), the powerful antioxidant Natural Astaxanthin and Hyaluronic Acid. Marine collagen, sourced from cold-water, free-swimming Tilapia, is cleaner and more bioavailable than bovine or porcine alternatives, allowing it to support skin structure and reduce the appearance of fine lines more effectively.
The Hyaluronic Acid (in this instance a Full Spectrum Hyaluronan Complex) is 20% more effective than standard hyaluronic acid at hydrating skin. Its multi-molecular profile penetrates deeper, locking in moisture and enhancing elasticity and smoothness. Natural Astaxanthin, a potent antioxidant up to 6,000 times more powerful than vitamin C, defends the skin against oxidative stress and environmental aggressors, key contributors to premature ageing, fine lines and loss of elasticity.
Free from fillers, preservatives, and unnecessary additives, INGENIOUS Collagen+ is a premium, independently clinically proven skin supplement designed to reduce wrinkles and promote a firm, hydrated and youthful complexion.
