Fussy is a sustainable personal care brand on a mission to banish single-use plastic from bathrooms everywhere. Best known for their award-winning natural deodorant, Fussy creates simple, science-led products that are kind to skin, people and the planet.
Launched via Kickstarter in 2020, the brand quickly grew a loyal community of eco-conscious customers - proving that sustainability doesn’t need to mean compromise.
Every deodorant is refillable, plastic-free and backed by scientific research, with a probiotic formula that delivers long-lasting odour protection. Made without aluminium, parabens or synthetic fragrance, Fussy is ideal for sensitive skin and everyday use.